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ABOUT TINA
Tina Ghavami is a highly accomplished business leader with an MBA in Finance from the American University in Dubai. With extensive experience in the beauty industry, she began her journey with Momentum Beauty Products and currently holds the position of Chief Operations Officer at Omorifa Group. She oversees 75+ locations of chain beauty shops, including Tips and Toes, Bedashing Beauty Lounge, and Juice Beauty salons across the UAE and KSA. Tina is recognized for her strategic and operational expertise in managing large-scale beauty operations and her commitment to fostering a positive and inclusive work environment.
SUCCESS IS THE SUM OF SMALL EFFORTS, REPEATED DAY BY DAY.
Tina Ghafurian
TINA IN A NUTSHELL
COO
Omorfia Group
area of expertise
Operations UAE 🇦🇪
companies Tina has worked for
TINA AS A LEADER
Tina's leadership philosophy is centered on leading by example. She believes in demonstrating the behaviors and values she expects from her team, fostering a culture of integrity, dedication, and continuous improvement.
Leadership is not about control, but about guiding and mentoring the team.
Great leaders know the way, go the way and show the way.
The future of leadership is evolving.
When I think of a leader, I think of the art of getting someone else to do something you want to be done because he wants to do it.
THE GREATEST LEADER IS NOT NECESSARILY THE ONE WHO DOES THE GREATEST THINGS. HE IS THE ONE THAT GETS THE PEOPLE TO DO THE GREATEST THINGS.
Tina Ghafurian
TINA ON CARING FOR YOUR PEOPLE AND COMMUNITY
The paramount importance of caring for your people, community, and the world cannot be overstated. In the dynamic landscape of today, it is crucial to prioritize the well-being of your employees and the sustainability of your business. By doing so, you not only contribute to a positive impact on the community and environment but also cultivate a devoted and inspired team that propels long-term growth and prosperity. Embrace sustainable and ethical practices, invest in the development and well-being of your workforce, and witness the flourishing of your business while leaving a transformative and positive mark on the world.
TINA ON LEADING WITH EMPATHY IN THE BEAUTY INDUSTRY
Leading with empathy involves understanding and addressing the unique needs and challenges of your team. Tina Ghavami emphasizes the importance of active listening and effective communication in fostering a supportive work environment. By being attuned to the concerns and aspirations of your employees, you can create a culture of trust and collaboration. This approach not only enhances team morale but also drives innovation and customer satisfaction in the beauty industry.
LISTEN AND COMMUNCIATE EFFECTIVELY.
Tina on becoming a better leader
INTERVIEW
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